Stockbase retrieves the on-hand stock from brand suppliers and makes it available to retailers. This makes it possible for retailers to significantly increase the width and depth of their online offer. And suppliers get the advantage of a higher inventory turnover. Conversion and sales opportunities are increased for both retailers and suppliers, and the number of lost sales goes down, since sales are optimized both online and offline. The omnichannel experience that Stockbase enables, greatly improves customer satisfaction.